Ron Finklestein

Are You a One Degree Thinker

ron — Tue, 13 Apr 2010 13:34:47 +0000

Watch this short 13 minute video on becomes a One Degree Thinker! Many entrepreneurs are.

The One Degree Difference @ Yahoo! Video

Ron Finklestein
Small Business Speaker
330-990-0788
ron@akris.net
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One Degree Difference

finklestein — Sun, 28 Feb 2010 18:46:33 +0000

As a professional speaker, I am often asked what topics I speak about. That is easy to answer because I can speak on:

entrepreneurship, small business skills, marketing and most any topic relating to small business skills and small business success.

The common thread tying all my topics together is called The One Degree Difference. We must learn to think differently about our business in order to get different results.

My book Nine Principles for Inspired Action discusses the nine behaviors succussful people implement and there are examples of how people learn to think differently and how this change in thinking leads to different actions.

The One Degree Difference simply stated is that it does not require a massive change to get massive results. It only takes a small change in our thinking, a one degree change, to get massive results.

Change your thinking change your business.

Ron Finklestein

Small Business Speaker
330-990-0788
ron@akris.net

Contact me to see how you can learn more about the One Degree Difference.

Leadership Entrepreneurship

ron — Tue, 01 Dec 2009 19:34:55 +0000

Is an entrepreneur a leader? How does entrepreneurship differ from leadership? The answer depends on your perspective. In the traditional sense, anyone who starts their own business is an entrepreneur. Not all entrepreneurs are leaders.

A leader can rally the troops to take action. A leader can keep them motivated with a strong vision for the company. The odds of success increase significantly if the entrepreneur is a leader. If not the entrepreneur can thrive if they learn to master the basic skills and behavior of leadership or if they surround themselves with someone who can effective communicate that vision to the staff, the customers and valued business partners.

We cannot be all things to all people but we can surround ourselves with others who can effectively fill the gaps in our own skills sets.

To Your Success,

Ron Finklestein
330-990-0788
ron@akris.net

Business to Business Marketing Internet

ron — Tue, 01 Dec 2009 19:32:28 +0000

Small business skills are essential to anyone running their own business and that includes internet marketing, especially business to business internet marketing. We see internet sales letter where someone has made $200k dollars in weekend running an internet business. I believe these most of these claims to be true but what they do not tell you is the year or two it took to develop the product, create the lists, test the sales letters, define the optin process, and the list goes one. If you have no business experience these sales letters make it sound like anyone will achieve these results. Internet marketing has its own rules. But one thing is consistent with both traditional marketing and internet market: you must understand what your audience wants to buy and present it to them in a way that makes it easy for them to understand why they should buy from you.

I call this earning the right to do business and there are six questions you must answer that on the surface appear insignificant. They are not. Here they are:

What do you do?
Why are you different?
What is the one thing you do better than anyone else?
Why should prospects care?
What is in it for them?
Will they buy from you?

If you cannot answer these questions you cannot expect your customers to know the answers either.

To Your Success,

Ron Finklestein
330-990-0788
ron@akris.net

Small Business Skills

ron — Tue, 01 Dec 2009 19:30:23 +0000

I am a faculty member for a training program that has a small business series called EDGE. EDGE is from ilearningglobal.tv (ILG). This is some of the best structured training for the small business owner and his employees for the money. Check out www.ilearingglobal.tv and go to the visitor’s portal to sample some of the videos. The faculty does a great job helping the business owner implement a small business management training program that improves the skills of everyone they touch.

To Your Success,

Ron Finklestein
330-990-0788
ron@akris.net

Small Business Speaker

ron — Tue, 01 Dec 2009 19:28:44 +0000

As someone who speaks on topics of interest to small business owners, I have found entrepreneurship to be of the greatest interest. An associate once told me that 65% of all small businesses started are one person companies.

This means there is a strong interest in taking control of their financial destiny but many times these new business owners trade one job for the many jobs required of running a small business: sales, marketing, bookkeeper, customer service, etc.

It is hard to be successful as an entrepreneur unless you have the success mindset. We are not taught to be a business owner in school and the business owners I know who have MBAs found that it is very difficult to applly what is learned in a college course designed for Fortune 1000 companies.

Who fills that gap between what was learned in school and how it is applied in the trenches? Someone has to. It can be filled in two ways: ongoing training and personal improvement and working with a coach, mentor or ideally a group of advisors. Working with someone else is where the best small business ideas can be tested before the wrong decision is made.

To Your Success,

Ron Finklestein
330-990-0788
ron@akris.net

Thank you for visiting Ron Finklestein

admin — Tue, 17 Nov 2009 20:51:55 +0000

The purpose of this site is to be the one stop shop for all small business needs:

Workshops, Seminars, Speeches, Training
Products and services the business owners need
Business Advisory Boards to help you with the tough problems
Business & Technology Coaching & Consulting
The Platinum Rule products and services to build better relationships and grow sales
Marketing & Sales products, services
White-papers, books, Cd’s, DVDs to help you with business concerns

Of course this is a big goal and it will require your help to let me know what you need. As you tell us what is important to you, we will continue to add products and services to help you with your business needs. Our goal is simple: to provide you, the small business owner (individuals and business owners with revenues just starting up to $50M in revenue) with anything that will help you grow sales, get focused, and get control over your business.

Sometimes I do this through partners and other times they are products and services I create.

Let me know what you need and if possible we will make it happen. Just call me at 330-990-0788 and let me know how I can help.

Sincerely,

Ron Finklestein
CEO
AKRIS INC

Introducing Ron Finklestein

admin — Tue, 17 Nov 2009 20:43:46 +0000

This is a new site about and written by Ron Finklestein, Small Business Speaker.