R-Commerce – Using Technology to Build Relationships

The term “E-Commerce” came out a several years ago, around the era of the Dot-Com Boom; it was a time of heady cheering. Many were talking about a “New Economy” that had replaced the old. Everything was different and the old models didn’t work.

Well, that silly idea encountered a thing called reality. Booms and false ideas of a “new era” have come and gone throughout history. This is not new.

It seems that many people throughout history have thought that their era was a “new” way of doing everything. Yes, technology has changed how we do what we do. We don’t have to depend on horses and animals to power our economy. The steam engine revolutionized much of our world today. However, even that great invention is out of the picture today.

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